11:26, April 26, 2023
Students of the "International Economics and Business" got an invitation to an internship in the IT company
Students of bachelor’s programme “International Economics and Business” took part in a career-guidance master class “How to become a product marketing manager in an IT company” from Anna Berseneva, Marketing Director of the Kontur Certification Center.
The speaker told the students how marketing works in the big federal IT company Kontur, what skills are needed to become a product marketing manager, and also invited students for a summer internship at the company. During the interactive, students solved branding cases, and the most active and attentive students won corporate prizes based on the results of the quiz.
“It was interesting to learn about the company's internal environment, as well as about trends and real examples of how marketing helped create unique stories, as well as talk with a real guru in his field - a marketing director who knows how hard and exciting it is to create unique product. Well, in general, Kontur is a cool and, most importantly, a clear representative of an excellent employer and IT giant in Russia,” shared Maxim Sokolov, a 3rd year student of the World Economy and International Business program.
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