Where future global Elite Business Analysts are trained
Contacts:
Director of the programme —
Zhanna S. Belyaeva, PhD, Associate Professor
Phone(offices): +7 (343) 375-41-48, +7 (343) 350-75-68
E-mail: zh.s.belyaeva@urfu.ru
Degree: Bachelor in Economics
Duration: 4 years
Language of instruction: Russian /English (3 and 4 year)
Credits: 240 ECTS
Bachelor Degree Programme «International Economics and Business» is EPAS (European Program Accreditation System) accredited by EFMD in 2015 to become the only one outside Moscow and StPetersburg in Russia. This accreditation confirms that the programme meets international standards of business education and confers greater credibility on its graduate’s degree. For European universities, as well as for many foreign employers international accreditation is a sign confirming the graduate’s professional qualification.
Entry level requirements
Ambitious high school graduates with high communicative and analytical skills as well as English proficiency (B2 and higher) and eagerness to continuous self-development
You will know how to:
Exclusive features of IEB
The students of the programme are offered ample opportunities to participate in exchange programmes with foreign partner universities, as well as internships in international corporations — partners of GSEM and public authorities of the Sverdlovsk region.
The graduates of the programme are becoming more and more attractive for both Russian employers engaged in international activities and foreign companies. Having the competences in the field of legal regulations of international trade, organisation and modelling of international commodity and financial flows, our graduates get significant competitive advantages in the labour market.
13:36, May 20, 2019
Representatives of Unilever delivered interactive lectures with case-studies and team project work for the 3rd year students of BA International Economics and Business
In April Unilever representatives took part in a number of educational events to develop practical skills of students in the field of international marketing. The topics were selected not by accident. Knowledge and skills in digital marketing are integral part of the activity of marketers and other professionals working for international companies. International marketing strategies and marketing decision-making are based on understanding of diversity of the ways of marketing mix implementation in international environment. Unilever representatives showed how their company has been adjusting marketing mix composition to the corporate strategy and vision, and the flexibility and variety of international marketing decisions.
The specific feature of cases student were trying to solve was their focus on corporate social responsibility and green principles in international marketing strategies. At first, the mix of several tasks within one case was difficult for students. But then they found interesting ways how to solve the problem.
“We are always pleased to share our competence and experience with students and are interested to fine the best candidates for our company”, - notes Alisa Tizik, marketing department of Unilever. – “This time, the award for the best students teams who present the most interesting and proven marketing solutions for the cases is the opportunity to be enrolled to summer internship in Unilever”.
The classes were organized in the frames of International marketing course of BA International Economics and Business. Participation of corporate partners in teaching is one of the priorities of the programme development and has an aim to develop students’ up-to-date skills in different fields of international business.
The leading Russian programme in business economics to train world class business elites to promote Russia in the key sectors of the global economy.
To build core economic and agile business knowledge, to tailor soft skills and professional competencies to develop global career path, and to promote Russian Business worldwide.
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Created / Updated: 20 May 2016 / 15 February 2021
© Federal State Autonomous Educational Institution of Higher Education «Ural Federal University named after the first President of Russia B.N.Yeltsin»
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Tel: +7 (343) 375-94-92
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Email: econ.international@urfu.ru